{"product_id":"heritage-lavender-floral-wool-rug","title":"Heritage Lavender Floral Wool Rug","description":"\u003ch1\u003eHeritage Lavender Floral Wool Rug\u003c\/h1\u003e\n\n\u003cp\u003eBring refined elegance into your home with the Heritage Lavender Floral Wool Rug, a beautifully crafted centrepiece that combines timeless design with everyday practicality. This exquisite hand-tufted rug is made from 100% pure wool, featuring a delicate mirrored floral motif rendered in soft lavender-grey and warm cream tones. The dense 30mm pile provides exceptional softness underfoot, while the sturdy cotton backing ensures lasting stability, making this floral rug an ideal choice for high-traffic areas throughout your living space. Its gentle colour palette and classic pattern allow it to blend effortlessly with both traditional and contemporary interiors.\u003c\/p\u003e\n\n\u003cp\u003eThe Heritage collection celebrates the enduring appeal of classic design, and this lavender rug embodies that philosophy with its sophisticated floral pattern and premium natural materials. Pure wool offers inherent benefits including natural temperature regulation, sound absorption, and resistance to dirt and odours, ensuring your rug remains beautiful and functional for years to come. The hand-tufted construction creates a dense, resilient pile that withstands regular use while maintaining its luxurious texture. As with all pure wool rugs, some initial shedding may occur, which is completely normal for natural fibres and will gradually diminish with consistent care and vacuuming.\u003c\/p\u003e\n\n\u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e100% pure wool for natural softness and lasting durability\u003c\/li\u003e\n\u003cli\u003eHand-tufted construction with a dense 30mm pile for luxurious comfort\u003c\/li\u003e\n\u003cli\u003eCotton backing for added stability and secure placement\u003c\/li\u003e\n\u003cli\u003eSubtle mirrored floral motif in soft lavender-grey and warm cream\u003c\/li\u003e\n\u003cli\u003eSuitable for high-traffic areas throughout the home\u003c\/li\u003e\n\u003cli\u003eNatural wool fibres offer temperature regulation and sound absorption\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eSpecifications\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaterial:\u003c\/strong\u003e 100% Pure Wool\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConstruction:\u003c\/strong\u003e Hand-Tufted\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePile Height:\u003c\/strong\u003e 30mm\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBacking:\u003c\/strong\u003e Cotton\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColour:\u003c\/strong\u003e Lavender-Grey and Warm Cream\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDesign:\u003c\/strong\u003e Mirrored Floral Motif\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"The Rugs","offers":[{"title":"120X170 cm","offer_id":61453053460810,"sku":"HERTGE_LVNDER_120X170","price":195.0,"currency_code":"GBP","in_stock":true},{"title":"160X230 cm","offer_id":61453053493578,"sku":"HERTGE_LVNDER_160X230","price":365.0,"currency_code":"GBP","in_stock":false},{"title":"200X290 cm","offer_id":61453053526346,"sku":"HERTGE_LVNDER_200X290","price":550.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1028\/8755\/5402\/files\/a4d37ede-636e-47e9-8b9f-c1c60a02a342.jpg?v=1774652051","url":"https:\/\/objectliving.com\/products\/heritage-lavender-floral-wool-rug","provider":"Object Living","version":"1.0","type":"link"}